The Chicago Fire officially unveiled a new logo last week, marking the club's second rebrand in two years. But while the first one went awry, it seems as if the club has hit the mark this time around....
As the football world begins to embrace cryptocurrency and NFTs, we explain how clubs have implemented them, and what each means. Cryptocurrency. Bitcoin. Fan Tokens. NFTs. You’ve probably at least heard of all of these, but it’s totally OK if you...
More than 65,000 children between the ages of 6 and 13 play on the dirt fields and organized youth leagues across Uruguay. Known as Baby Fútbol, it is the cornerstone of the country's football culture, and has many hopeful...
With the next window of CONCACAF World Cup qualifying set to kick off tomorrow, we take a look at everything from matchups to watch to which team is most likely to get CONCACAF'd, in addition to providing an international...
After years of under-deserved coverage in the United States, CBS and Paramount+ have raised the bar for Serie A broadcasting in their first season as league rights holders.  It’s often said that it’s not what you do, but how you...
The USL and its players association reached an agreement in principle on a collective bargaining agreement for the second-division USL Championship. It is being touted as a landmark achievement for the league. But how does the pay compare against...
In the wake of PSG teaming up with Dior as its official tailor, we take a look at how fashion can expose football clubs to an even bigger audience, and a few luxury collabs we'd like to see next.  Fashion...
Started as a product of Atlanta's growing soccer scene, Way Down South's mix of Southern-influenced and eye-catching designs have given it a place within city's vibrant sports community.  Even before Atlanta United joined the MLS ranks, the A had a...
After plenty of discussion about the alarming lack of women coaches in the league, various NWSL clubs and outside organizations have begun to put some action to help remedy the problem. Not anger, but disappointment. This was the general sentiment...
While it's impossible to deny MLS' recent growth, how much is too much? We take a look at how the league can avoid the blandness that often comes with over-expansion.  Major League Soccer is on course to be a 30-team...
Ask Jürgen Klinsmann or Bruce Arena — being manager of the United States men's national team comes with plenty of scrutiny. But why are American fans so quick to put the blame on the head coach's shoulders?  If I told...
The pay-to-play model is the commonly accepted punching bag that is usually cited as the primary reason for what is wrong with U.S. Soccer. But is that really the root cause of why America lags behind the other top...
Scarves are a ubiquitous part of soccer culture around the world. We take a look at their origins, and how they have been both embraced and rejected in the United States.  “My son doesn’t like scarves, they’re too European.” These were...
PSG officially announced its partnership with Dior last week, so we decided to take a look at eight different high-end partnerships that would further cement the club's place at the pinnacle of football luxury.  If anybody was unaware of Paris...
The 2021-22 UEFA Champions League group stage will make its triumphant debut next week. We preview the massive tournament not by predicting winners or breakout stars, but instead blooking at the best kits, spiciest matchups, and wildest crowd atmospheres.  It's...
Over 5,000 miles from El Monumental Stadium, a group of rabid River Plate fans get together in Williamsburg, Brooklyn to share a few beers, cheer on their favorite team, all the while becoming one of the biggest River Plate...
Last week, Forward Madison FC dropped a very innovative alternate kit involving a QR code that connects fans together through sharing beers. Celebrating its release, we decided to take a look back at some of the most recent groundbreaking...
Venezia FC took the football world by storm this past May when they beat Cittadella in the promotion playoff final to earn a spot back in Serie A. This improbable turn of events was the culmination of the club's...
With the recent release of the New Balance Tekela v3+, we get an inside glimpse at the boot’s design process from NB senior developer of football footwear Harrison Cook.  It’s easy to take boot drops for granted these days. Just...
Plenty of streetwear labels have taken influence from the beautiful game, including The Hand of God. But the brand's secret sauce lies in an additional muse — the elegance and extravagance of Rococo period art.  On November 25, 2020, Joshua...