italian football tv

Sundays Are For Calcio: A Q&A With Marco Messina, Co-Founder of Italian Football TV and Calcio Apparel

Perhaps the most prominent Serie A media outlet in the United States, Italian Football TV has made a splash with its Calcio apparel line. Worn by star footballers and...
liverpool retro kits

Liverpool Brings Back Their Most Celebrated Kits in New Retro Collection

The Reds throw it back and release some of their most iconic shirts in a stunning and affordable new collection.  With their off-the-walls and nostalgia-inducing designs, it's no surprise that...
lebron mbappe chosen two

Crossovers: Pitching the Next Hooper-Footballer Footwear Collabs

From soccer-inspired basketball shoes to PSG's Air Jordan collaboration, we've seen plenty of footy-hoops crossover in recent years. None of these, however, were as big as Nike's recent "The...
merch day

The Urban Pitch Guide to the Best #MerchDay Apparel

In honor of the third official Merch Day, we've put together a comprehensive guide of some of the best kits and apparel for you to pick up in support...
retro kit care

How to Take Care of Your Kit Collection

Kits, especially vintage ones, are among a soccer fan's most precious possessions. As such, many are loath to wear them out of fear of ruining them or depreciating their...
providence city fc

Treat Yourself to a Look at Providence City FC’s Absolutely Delicious New Third Kit

With some of the best kits of any amateur team (or professional one, for that matter) in the United States, Providence City FC has once again struck gold with...
new balance tekela v3+

Behind the Design of the New Balance Tekela v3+

With the recent release of the New Balance Tekela v3+, we get an inside glimpse at the boot’s design process from NB senior developer of football footwear Harrison Cook.  It’s...
puma king

It’s Time We Give the PUMA KING the Love It Deserves

One of the few boots that can actually live up to its name, the PUMA KING has been worn by literal football royalty. Yet, it still gets...
liverpool warrior kits

Controversial Kits: Arguing For and Against Liverpool’s Warrior Era

Welcome to Controversial Kits, a new series at Urban Pitch where we take a look at some of the most polarizing football shirt designs and argue both in favor...
adidas x18

A Behind-the-Scenes Glimpse into the Design of adidas’ All-New X18+ Boot

Featuring a revamped design just in time for the World Cup, the adidas X18+ is one of the most cutting-edge boots on the market. To get an idea of...
andrew mcewen

Getting to Know Andrew McEwen, Multi-Talented Social Media Star and Entrepreneur

Whether it is creating custom boots, viral content, or his own lifestyle apparel brand, Andrew McEwen's ambition and creativity has led him to become one of social media's fastest-rising...

Grassroots on the Rise: A Conversation With Football-Inspired Athleisure Brand Trebl

Aiming to play a role in soccer's impending takeover of the United States' cultural lexicon, up-and-coming athleisure brand Trebl brings a fresh collection of both active and lifestyle wear...
adidas predator tango

The Adidas Predator Takes Over Los Angeles for The Base LA’s Biggest Tango League Event Yet

Held at The Base LA, Adidas' release party for the Predator 18+ was filled with art, creativity, and a Tango League tournament that featured a select few of Los...
kit sponsors

Below the Crest: Three Design Choices that Make or Break Kit Sponsors

The debate over which football club has the best jersey design is hotly contested throughout the world. But what about kit sponsors? Making up a big chunk of each...
urban pitch the concept club

UP Presents: Admiral x The Concept Club W 21/22 Capsule Collection

Admiral and The Concept Club joined forces to create a limited edition Winter 21/22 capsule collection, and we produced the visuals to go along with the drop. In addition...
jamaica wales bonner kits

adidas, Wales Bonner, and Jamaica: The Trend of Meshing Football With High Fashion

With adidas enlisting the help of Wales Bonner to create the 2023 Jamaica national team kits, we take a look at the ongoing trend of high fashion houses designing...
nwsl kits

Grading the 2023 NWSL Kits

On the cusp of another NWSL season, we take a look at every team's kits and give them a grade, as is customary around this time of year.  Over the...
fake football kits

A Tourist Trap, Honeymoon, and the Mediterranean: How Buying a Fake Football Kit Took Me on a Wild Ride

Even the best of us fall victim to the dreaded tourist trap, especially when it comes to fake football kits. However, it doesn't always have to end in tragedy... July...
world cup kits

The Greatest World Cup Kits of All Time: 2022 Group A

Introducing a new weekly series on Urban Pitch where we go through each 2022 World Cup team's kit history to name its greatest of all time. We start with...
admiral kits

When Admiral Were the Kings of Football Shirt Cool

Before today's industry giants took over, there was only one name in football kits — Admiral. We reminisce on the brand's best designs from their brief dominance in the...
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