Fashion
Introducing Freestyle Underground, the Next Stop In Fresh Freestyle Apparel
Launched December 26, Freestyle Underground is the newest apparel line created with strictly freestylers in mind. Started by the duo of pro freestyler Michael Bliss and founder of the...
Urban Hype
In Atlanta, the First Football Field In a Metro Station Builds Community Through Soccer
Something revolutionary is happening in Atlanta, GA, and it could easily spread to other big cities. Non-profit organization Soccer in the Streets, in conjunction with Atlanta United and the...
Urban Hype
The Coolest Advancements in Football Boot Technology
Over the years, we have seen some major innovations in football boots—from Nike's FootballX series to Adidas' Cage & Court collection, it's evident we have come a long way since Adidas...
Fashion
An Up-Close Look at the Winner of the Urban Pitch World Cup Kit Challenge!
After a series of closely-contested voting rounds, the fans ultimately crowned Germany as the best kit in the upcoming 2018 World Cup. Thanks to our friends over at Niky's...
Urban Hype
What If Cristiano Ronaldo Lost His Mojo? Nike Investigates in “The Switch”
"The Switch" puts the ultimate player to the ultimate test in this Nike ad alongside a bevy of professional footballers making cameo appearances.
Champions League and European Cup winner Cristiano...
Street Football
Nike Looks to Recreate Sneaker Culture Through Street Football
The almost cult-like experience of sneaker culture is nothing new. From New York's inner-city youth repping Nike Air Force 1s in the early 80s to the surge in popularity and...
Urban Hype
Freestyle and Street Football Phenom Harriet Freestyle Shares Her One-of-a-Kind Neymar Jr’s Five Experience
For the first time ever, we saw a women's bracket at this year's massive Neymar Jr's Five tournament. For many female ballers — including UK street football and freestyle...
Photography
LAFC Continues to Build Its Fan Base With Second Black & Gold Rally
Supporters of LAFC and passionate football fans in Los Angeles were invited to the second edition of the Black and Gold Rally. Beer, singing, drum beating, and some more beer were in...
Fashion
A Look Back at the Iconic Boots That Propelled Cristiano Ronaldo to Five Ballon d’Or Trophies
As the self-proclaimed greatest to ever play won his fifth Ballon d'Or last week, we take a look back at all of the boots worn during Cristiano Ronaldo's Golden...
Fashion
Nivelcrack Elevates Official Team Merchandise to a New Level Through Collaboration With Jeju United
Football-inspired streetwear brand Nivelcrack secured a partnership with Jeju United of Korea's K-League for a line of official team merchandise including a pullover jacket, hoodie, long sleeve tee, and...
Urban Hype
Street Football Collides With Freestyle at the First Ever World Street 3s and Super Ball Open Championship
Just before its World Championship Event at the Football Festival in Manchester this weekend, World Street 3s teamed up with Super Ball to co-host a 3v3 world open featuring...
Fashion
A Kitgyal Ting: Kitboys Drop a Phenomenal Line of Women’s Cropped Kits
Continuing to create some of the most unique football-inspired fashion items, Kitboys recently released its women-inspired Kitgyal line, featuring cropped kits that celebrate the rise of the female footballer.
We...
Freestyle
The Roundup: The Biggest and Best Upcoming Street and Freestyle Football Events
FOMO is real. Stay up to date with our monthly Roundup series, which highlights some of the biggest and best street and freestyle football events across the globe.
As we...
Urban Hype
Neymar Jr. Lights up East LA at Nike Block Party
A kaleidoscopic mix of ballers, shot callers and power brokers mingled in with business owners, media influencers and wannabe pretenders were all crammed into a raucous block party to witness the unveiling of both mural and world-renowned athlete.
Street Football
The Roundup: The Biggest and Best Upcoming Freestyle and Street Football Events!
FOMO is real. Stay up to date with our monthly Roundup series, which highlights some of the biggest and best freestyle and street football events across the...
Freestyle
Is Erlend Fagerli the New Norwegian Freestyle King After Winning Back-to-Back Championships?
A country that has produced some of freestyle's greatest athletes, Norway's national championship is always extremely competitive. Despite top competitors Tobias Becs and Brynjar Fagerli absent with injury and...
Urban Hype
Street Soccer USA Fights Homelessness with New York, San Francisco Cups
Street Soccer USA is back this year with a bang, featuring its popular street cup in three cities: Philadelphia, New York, and San Francisco. Touted as the “premier street soccer...
Urban Hype
Heard on the Street: At the Epic LAFC-LA Galaxy Derby
The very first LAFC-LA Galaxy derby was an instant classic, bringing the best out of Los Angeles soccer fans regardless of whom they supported. Urban Pitch was on the...
Urban Hype
Tango League NYC: Adidas Gathers East Coast Creatives for a Night of Street Football
The Adidas Tango League is a global campaign that finds and showcases young, creative football talent around the world. The company has been hosting Tango League tournaments in select cities...
Street Football
David Beckham Balls Out With Tango Squad London
At the release event for David Beckham's new Adidas capsule collection, Tango Squad London was surprised by a guest visitor — Beckham himself. The legendary midfielder joined the squad...
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