Urban Hype
Looking Ahead to the 2024 US Open Cup Final
After all the hoopla, it comes down to two MLS teams in the end. LAFC will take on Sporting Kansas City on September 25 in the final of a...
Urban Hype
With the Nike Football App Hanging Up Its Boots, What Will Replace It?
Introduced in 2014, the Nike Football App gave users access to exclusive content, news updates, and training tips, among other features. However, Nike has decided to discontinue the app...
Fashion
The PUMA ULTRA 1.3 Reveal Once Again Shows the Brand’s Commitment to Pushing Boundaries
More than just an updated silhouette, the PUMA ULTRA 1.3 comes in both a unisex and women-specific fit, a first from the brand. We were in attendance at last week's...
Urban Hype
Harnessing the Power of Community, this Non-Profit is Changing Lives One Pitch at a Time
Every child deserves a safe place to play soccer. Love.futbol has predicated itself upon this phrase, but the non-profit has been giving communities around the world much more than...
Urban Hype
Guerrilla FC and HOMME Embrace the Universality of Football Culture With ‘The Mind of Guerrilla’
Kicking off its two-week residency at Washington D.C. gallery HOMME, Guerrilla FC celebrated the game's inherent street culture like only they could, launching a new line of merch and...
Urban Hype
Football New Year’s Resolutions
As the new year begins, many soccer players and clubs set their resolutions for 2025. From an organizational turnaround to simply more respect, we take a look at some...
Urban Hype
Gamers Rejoice, You Can Soon Watch the FIFA Ultimate Team Championship Thanks to New Broadcast Deals
While most of the United States watched the Super Bowl earlier this year, a select group of diehards tuned into ESPN to watch the FIFA Ultimate Team Championship Regional...
Fashion
adidas Unveils Futuristic Next-Gen COPA 19+ with Paulo Dybala in Fully Immersive ‘Area 19’ Experience in Milan
To kick off the release of the revolutionary next installment of the iconic COPA franchise, adidas put together "Area 19," an immersive event space that allowed guests to experience...
Fashion
The Urban Pitch Year in Review: The Best Football Kits of 2024
Welcome to the 2024 Urban Pitch Year in Review, where we take a look at some of our favorite moments from the past 12 months. Up first — kits.
It’s...
Urban Hype
MLS Season Pass: First Impressions
MLS Season Pass has recently rolled out on Apple TV. And by the looks of things so far its...pretty good?
A new MLS season is upon us, and the anticipation...
Urban Hype
Iker Casillas Speaks on Gianluigi Donnarumma’s Future, and AC Milan Fans Aren’t Having It
In the midst of a contract year, the future of young AC Milan keeper Gianluigi Donnarumma is very much in question. Offering his advice is none other than the...
Urban Hype
The New York Cosmos Are Back – But Can Nostalgia Build a Future?
The New York Cosmos are set to return in 2026, joining USL League One. The team, now owned by real estate developer Baye Adofo-Wilson and former Red Bulls and...
Fashion
Classiest In the Game: Why AIK Fotboll Is (and Always Has Been) Football’s Most Stylish Club
Forget household names like PSG and AS Roma — Swedish club AIK Fotboll has effortlessly merged football and style for years. From their beautiful limited edition kits to their...
Fashion
The Good, The Bad, and The Ugly: 2022-23 Kit Edition
Kit drop season is in full effect. With Europe's top leagues either starting or about to start, we take a look at some of the best and worst 2022-23...
Urban Hype
How Former USMNT Player Kyle Martino and Street Soccer USA are Changing the American Soccer Landscape
Looking to make the beautiful game more accessible and attractive to a larger population of American youth, the efforts from Street Soccer USA and its national board chairman Kyle...
Urban Hype
A Long Time Coming: A Glimpse at the Fans and Culture That Have Propelled Sacramento Republic FC to MLS
After years of attempts to get into MLS, Sacramento has finally received their top-flight team in Republic FC. Set to join the league in 2022, the club will undergo...
Photography
Cunchao: China’s Friday Night Lights
In the mountainous Chinese province of Guizhou, tourists and locals alike gather once a year for Cunchao, one of the most unique and diverse amateur soccer tournaments in the...
Street Football
Adidas Dark Space Brings Teams of Two to Compete
No matter how big or small the pitch, players on the field depend on each other. When you’re playing a 2v2 tournament, however, trusting your teammate becomes even more...
Street Football
A Tour Inside the Adidas Base Berlin: The Innovative Street Playground That Set a Blueprint for the Rest of the World
By Tyler Nevins / Guest Contributor
Established in several cities across the globe, each Adidas Base showcases its area's urban culture and street football talents. While every Base is unique...
Fashion
The Good, The Bad, and The Ugly: 2025-26 Kit Edition
Our yearly roundup of the best and worst kits from across Europe is back and better than ever.
Football has returned in all of its glory, and the first weekend...



















