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Second Time’s the Charm: How the Chicago Fire Got Its Latest...

The Chicago Fire officially unveiled a new logo last week, marking the club's second rebrand in two years. But while the first one...

The Columbus Crew Rebrand Fiasco Exposes the Disconnect Between MLS Owners...

After unveiling a new crest and changing its name from “Columbus Crew SC” to “Columbus SC,” there was an outpouring of negative reaction from...

Three Simple Reasons Why Promotion and Relegation Will Never Happen in...

One of the most common criticisms in regards to soccer in America is the lack of a promotion and relegation system that is quite...

The Good, The Bad, and The Ugly: 2021 MLS Kit Edition

It's that time of year again. Spring is in the air, pre-season training is underway, and a new MLS season is almost upon us....

The Rebrand Blueprint: What Clubs Get Both Right and Horribly Wrong

A brand goes deeper than just a logo and color scheme. With several MLS franchises recently undergoing rebrands, we examine the ones that both...

Face Time: Mauricio Pineda Discusses His Rookie Experience, Bubble Life, and...

Our Face Time series continues with Chicago Fire rookie Mauricio Pineda, whose strong performance at the MLS Is Back Tournament has commanded the attention...

Breaking Down the Playground Cliques at the MLS Is Back Tournament

LAFC? Theater kids. Portland Timbers? Hipsters. Chicago Fire? Class clowns. We separate each MLS club into their playground cliques for the MLS Is Back...

Into the Fire: How Raheem Edwards’ Unflappable Spirit Makes Him an...

Raheem Edwards has already made a name for himself in his young career, but it wasn't without a fair share of adversity. Thanks to...

Where Does FC Cincinnati’s New Crest Rank Amongst the Rest of...

With last week's Cincinnati FC crest unveiling receiving mixed reviews, we thought we'd see how it stands up against the rest of the MLS...

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