lunar new year kits

Lunar New Year Kits: What Makes or Breaks a Special One-Off Shirt?

With another Lunar New Year having come and gone, we take a look at some of the best (and not-so-great) football shirts that honor the holiday.  While Lunar New Year...
2022 world cup kits

Nike vs. adidas: Whose World Cup Kits Are Best?

The age-old debate between the two mega sportswear brands rages on. With the hype around the 2022 World Cup kits, we attempt to answer the difficult question of whose...
world cup kits group g

The Greatest World Cup Kits of All Time: 2022 Group G

The World Cup kicks off this weekend and we only have two groups remaining in our quest to identify the greatest World Cup kits from every nation playing in...
underrated football kits

The 10 Most Underrated Kits of the 2022-23 Season

As we gear up for the final push of the season for Europe's top leagues, we take a look back at some of the most overlooked and underrated kits...
okito

Get to Know Okito Brand, the Fashion Label Looking to Go Pro

Pro football clubs getting into the fashion scene is nothing new. But a streetwear brand looking to create a pro team? Okito Brand and OKITO FC have created a...
puma 365 netfit lite

Puma Looks to Change the Freestyle Footwear Game With the Launch of the 365 NETFIT Lite

Replacing the long-discontinued and freestyler favorite Archive Lite, the Puma 365 NETFIT Lite has a bit of a reputation to live up to. While we have seen freestyle-specific footwear...
best goalkeeper kits

The 5 Best EPL Goalkeeper Kits of All Time

Despite often having striking and out-of-the-box designs, goalkeeper kits are an overlooked facet of football shirt culture. We take a look at the five best keeper strips in the...
new balance otruska

Heard on the Street: At the New Balance Otruska Pack Release Party

Over the weekend, New Balance launched its Russian-inspired Otruska pack, which included an all-new Tekela boot silhouette, updated Furon 4.0, and 574, 247, and Cruz 2.0 lifestyle sneakers. We...
nike football kits

A Closer Look at the Hidden Meanings Behind Nike’s 2018-19 Third Kits

While they certainly look striking from a distance, a closer look at Nike's 2018-19 third kits will reveal several design features that pay homage to each club's city. From...
second yellow

The Cheeky Designs of Second Yellow

Inspired by football's street culture, Second Yellow offers streetwear and apparel that's far from minimalist. We get a glimpse behind the brand's clever designs, and see just why it's...
best kits 2000s

The Great Football Kit War: A Battle to Create an Off-Pitch Club Identity In the 21st Century

While the world's biggest clubs race to create dominant rosters of players, another battle looms away from the packed stadiums and bright lights of the pitch. We examine which...
copa vasco da gama

An Exclusive Look at COPA’s New Vasco da Gama Collection

COPA’s latest official club collection features a handful of fantastic shirts and a retro jacket from Brazilian powerhouse Vasco da Gama.  With roots going back to 1898 (though it didn’t...
usl kits 2024

The 2024 USL Kit Round-Up

New kit season in North American soccer continues. This time, we take a look at some of the most eye-catching jerseys across the USL's divisions, for both better and...
2022 mls kits

The Good, The Bad, and The Ugly: 2022 MLS Kit Edition

With the season set to begin this weekend, we recap the beautiful, hideous, and near miss 2022 MLS kits in the latest edition of The Good, The Bad, and...
new england united fc

Don’t Be Fooled By the Name, New England United FC are Angelenos Through and Through

There has been a well-documented global increase of creative football collectives focused more on culture rather than competitive play, and Los Angeles is not immune. Although their name suggests...
underrated epl kits

The 5 Most Underrated Premier League Kits of All Time

Before we fully get into the thick of kit drop season, we take a look back at some of the most underrated English Premier League kits of all time.  Season...
nicola raccuglia

The Nicola Raccuglia Legacy

Behind some of the most iconic football shirts in the sport's history, we take a look back at Italian kit manufacturer Nicola Raccuglia — the rise, the fall, and...
puma king

It’s Time We Give the PUMA KING the Love It Deserves

One of the few boots that can actually live up to its name, the PUMA KING has been worn by literal football royalty. Yet, it still gets overlooked in...
womens world cup kits

The Good, The Bad, and The Ugly: 2023 Women’s World Cup Edition

From the certified hits to the head-scratching duds, we take a look at some of the best and worst 2023 Women's World Cup kits.  The 2023 World Cup is in...
charly club leon

The Unique Connection Between CHARLY and Club León

When it comes to kit suppliers and teams, few have a connection with more overlap than CHARLY and Club León. We take a look into the partnership’s history and...