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The Savvy Moves That Made PUMA the Best Possible Choice For...

After weeks of speculation, PUMA officially announced that Neymar will be joining the brand's ranks as their flagship athlete. While the news came as...

A Crashing Star: Can Neymar Bounce Back From His Downward Spiral?

Once heralded as the heir apparent to the Messi/Ronaldo throne, Neymar's recent on and off-pitch antics have certainly put a damper on his legacy....

Take Your Pick: Nike Fire and Ice or Adidas Ocean and...

Released today, Nike's Fire and Ice pack drapes its top boot models in scorching reds and glacial blues — reminiscent of Adidas' Ocean and...

Born to Be Different: How Back of the Net Capitalized on...

For decades, football and fashion have shared a connection with both fans and athletes alike. With its popularity rising in the United States, football's...

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