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The Adidas v. Nike Scorecard: How Adidas is Outperforming a Giant...

The race to be the biggest sports brand in the world has been a long, storied battle. It seemed like the contest was over after Nike...

Adidas is Building a Movement of the Young, Skilled, and Stylish...

Adidas is amplifying its cultural imprint on the football community by finding and showcasing young, creative talents around the world and gathering communities of street,...

Who to Watch: Russia’s New Street Ballers

Along with the noticeable rise of street football in the U.S., the street game hype is happening all over the world, with exciting talent popping up all over the place with a variety...

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