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The Rebrand Blueprint: What Clubs Get Both Right and Horribly Wrong

A brand goes deeper than just a logo and color scheme. With several MLS franchises recently undergoing rebrands, we examine the ones that both...

A Kitgyal Ting: Kitboys Drop a Phenomenal Line of Women’s Cropped...

Continuing to create some of the most unique football-inspired fashion items, Kitboys recently released its women-inspired Kitgyal line, featuring cropped kits that celebrate the...

Atlanta’s Kitboys Club is Positioning Itself at the Forefront of Soccer...

Looking to bring an increased appreciation of global football culture to the United States, Kitboys Club is a diverse group of talented creatives that...

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