Urban Hype
All Eyes on Palmeiras, the Best Team in the Americas
Since 2020, Palmeiras has risen to the top of South American club soccer. Not only has the Verdão won championships, but they have also secured record-breaking sponsorship deals and...
Fashion
Adidas Unveils Fiery New ‘Pyro Storm’ Boot Colorway
Featuring a bold orange and black colorway, Adidas' brand new Pyro Storm lineup isn't for the meek and mild. The colorway is featured on all of Adidas' top boots,...
Urban Hype
The Fall of Atlanta United
The once proud Atlanta United was the showpiece team of MLS long before Inter Miami or LAFC. Poor decisions from the top have reduced the club to just another...
Urban Hype
Barça Femeni’s Return to Camp Nou and the Bonafide Stardom of Claudia Pina
From another formidable crowd to the anointment of Claudia Pina, we examine FC Barcelona Femeni's recent return to Camp Nou for its latest Champions League match.
Last Thursday, as the...
Freestyle
Zimbabwe’s Grassroots Push to Establish a Vibrant Freestyle Football Community
With an ambitious freestyle association and passionate leader, Zimbabwe is quickly developing a blossoming freestyle football scene. While it's not quite there just yet, you should not be sleeping...
Urban Hype
America’s Midseason Cup Problem
Expanding the Leagues Cup and stuffing it midway through the MLS season is a bold and ambitious move. But the overall success of the revamped tournament will come down...
Fashion
When Kit Designers Go Rogue
We're all for unique and out-of-the-box shirts. But sometimes, kit designers go too far...
The rise of the replica kit hasn’t shown any signs of slowing since the concept was...
Urban Hype
Catarina Macario: A Criminally Underrated Superstar
A rising star in the football world, we pay tribute to the incomparable talent that is Catarina Macario.
The final days of March 2022 were spectacular ones for women's club...
Urban Hype
Liga MX Apertura 2023: The Good, The Bad, and The Ugly
With the Liga MX Apertura final upon us, we take a look back at drama-filled season and examine the league's biggest surprises and disappointments.
The 77th edition of the Liga...
Urban Hype
The Best Red Star FC Kits of All Time
One of the most stylish clubs in the world, Red Star FC has long been a hipster's choice when it comes to teams. Their latest 2024-25 kits are yet...
Urban Hype
Is the Game Truly Gone?
Football and nostalgia go hand in hand. Like we do with other forms of media and entertainment, we often think of sports hitting their peaks during our adolescence as...
Music
Different Animal, Same Beast: PUMA Brings Romelu Lukaku and TheColorGrey Together to Create a Dope New Track
Continuing to build upon its "New Levels" campaign, PUMA facilitated an all-Belgian collaboration between football superstar Romelu Lukaku and hip-hop artist TheColorGrey to bring us an original new track. Fittingly...
Music
Reviewing the EA Sports FC 25 Soundtrack
The EA Sports FC 25 soundtrack was the topic of discussion around the footy gaming world over the last week. We take a look at the eclectic array of...
Fashion
Admiral and The Concept Club Are Making Waves With Their New Winter 21/22 Capsule Collection
Back in July, we introduced a resurgence from Admiral, a brand synonymous with football and football history. Its ascent continues, this time on a larger scale through a Winter...
Freestyle
Philippines’ PWG Wins Asian Freestyle Football Championship
The Asian Freestyle Football Championship (AFFC) is the preeminent freestyle competition in Asia. This year, the event featured 31 participants from Japan, China, Brunei, Indonesia, Philippines, Malaysia, Thailand, Iran, Hong...
Urban Hype
Leagues Cup Thoughts: What to Change, What to Keep the Same
With the groups of the 2024 Leagues Cup now released, we take a look at how the tournament will look to build upon the success from last year, while...
Fashion
PUMA’s LA City Pack Introduces a Footwear Trifecta Inspired by Angeleno Neighborhoods
Honoring four unique cities from across the globe, PUMA has kicked off its City Pack series in Los Angeles. Inspired by three historic LA neighborhoods — the Jewelry District,...
Urban Hype
Nike’s All-In Push to Become King of the Football Market
With last week's mega event in London to unveil the new Mercurial, World Cup kits, and other football-related projects, Nike has made it clear that it has no intentions...
Photography
Urban Lens: The Refugees of Clarkston FC Find Their Homes Through the Beautiful Game
In the Atlanta suburb of Clarkston, a youth team is making waves in both the grassroots and professional soccer landscapes. With the majority of its roster containing refugees from...
Photography
A City Divided: Inside the Vast History and Passion of the Sevilla Derby
A city of tradition, Sevilla does not play around when it comes to its football clubs. Split in half by a sea of red and green, we dive deep...