best kits 2020 olympics

The 6 Best Football Kits at the 2020 Tokyo Olympics

With the 2020 Tokyo Olympics finally underway, we take a look at the six best football kits we'll see during the games.  After an exciting EURO 2020 and Copa America,...
admiral sports

A Look Into Admiral’s Resurgence in the United States

With over 100 years in football, Admiral will forever have a place in the game's history book. But the brand is looking to begin a new chapter, and we...
fake football kits

A Tourist Trap, Honeymoon, and the Mediterranean: How Buying a Fake Football Kit Took Me on a Wild Ride

Even the best of us fall victim to the dreaded tourist trap, especially when it comes to fake football kits. However, it doesn't always have to end in tragedy... July...
live breathe futbol

Live Breathe Futbol’s Rise to the Top of the Soccer Lifestyle Apparel Game

Founded in 2011, Live Breathe Futbol is a passion project turned full-fledged brand. Through co-founder and CEO Ebun Olaloye, we get a look at how LBF has become a...
new balance tekela v3+

Behind the Design of the New Balance Tekela v3+

With the recent release of the New Balance Tekela v3+, we get an inside glimpse at the boot’s design process from NB senior developer of football footwear Harrison Cook.  It’s...
best kits 2021

The Good, The Bad, and The Ugly: 2021-22 Kit Edition

With three of the five major European leagues starting today, it feels a bit like the first day of the new school year. And like everybody else, we're ready...
copa football

A Look at COPA’s New Film and TV-Inspired Collection

A leader in the growing field of retro football, COPA’s latest collection enters a new field — the world of film and TV. We take a look at the...
mizuno football

An Ode to Mizuno Football

Though it may be overlooked in favor of bigger brands, Mizuno has developed a devout following thanks to its classic styling and consistent quality. It is rare to find...
the hand of god streetwear

How The Hand of God Combines Rococo Art Elegance, Maradona’s Edge, and Classic Streetwear Design

Plenty of streetwear labels have taken influence from the beautiful game, including The Hand of God. But the brand's secret sauce lies in an additional muse — the elegance...
innovative kits

From Beer-Sharing QR Codes to Cutting Edge Materials, How These 5 Innovative Kits Changed the Game

Last week, Forward Madison FC dropped a very innovative alternate kit involving a QR code that connects fans together through sharing beers. Celebrating its release, we decided to take...
psg luxury

8 Ice Cold Partnerships That Would Continue PSG’s Reign as Football’s Most Luxurious Club

PSG officially announced its partnership with Dior last week, so we decided to take a look at eight different high-end partnerships that would further cement the club's place at...
football luxury partnerships

5 Football Club-Luxury Brand Partnerships We’d Love to See

In the wake of PSG teaming up with Dior as its official tailor, we take a look at how fashion can expose football clubs to an even bigger audience,...
way down south

Through Art and Apparel, Way Down South is Embracing the Booming Soccer Culture in Atlanta

Started as a product of Atlanta's growing soccer scene, Way Down South's mix of Southern-influenced and eye-catching designs have given it a place within city's vibrant sports community.  Even before...
mls cup playoffs

The Best-Dressed Players Heading Into the 2021 MLS Cup Playoffs

The 2021 MLS Cup Playoffs kick off this weekend, so naturally we get prepared by highlighting the player from each postseason club that's most likely to turn heads with...
admiral the concept club

Admiral and The Concept Club Are Making Waves With Their New Winter 21/22 Capsule Collection

Back in July, we introduced a resurgence from Admiral, a brand synonymous with football and football history. Its ascent continues, this time on a larger scale through a Winter...
best arsenal kits

The 10 Best Arsenal Kits of All Time

With some of the world's most iconic shirts over its storied history, we take a look back at the 10 best Arsenal kits of all time.  With the holiday season...
moncler inter milan

High Fashion x Football Club Collaborations: What Place Do They Have in the Beautiful Game?

High fashion's foray into the beautiful game has opened doors for clubs and brands alike, but at what point does the continuous focus on luxury begin to alienate the...
virgil abloh

Reflecting On Virgil Abloh’s Ties To The Soccer World

Breaking barriers in just about every field he entered, we remember Virgil Abloh's impact on the world of soccer. The world lost a cultural icon when Virgil Abloh passed...
joe willock

An Ode to Joe Willock, Underrated Fit Icon

He made headlines for his £25 million transfer to Newcastle earlier this year, but more importantly, Joe Willock has blossomed into one of the game's best dressed players. We...
urban pitch the concept club

UP Presents: Admiral x The Concept Club W 21/22 Capsule Collection

Admiral and The Concept Club joined forces to create a limited edition Winter 21/22 capsule collection, and we produced the visuals to go along with the drop. In addition...