Freestyler’s Playlist: The Music That Fuels Two-Time Caribbean Champ Kerron Ford

Kerron Ford is no stranger to success, competing in some of the world's biggest competitions like Super Ball and Red Bull Street Style, while also holding six Trinidad and...
mls all-star game

adidas Brings Out Juventus and Rich the Kid for a One-of-a-Kind MLS All-Star Experience

As part of the ongoing Major League Soccer All-Star Week festivities, adidas hosted a wonderfully unique experience for its Elite Soccer Program players at the Hyatt Regency hotel in...
new levels romelu lukaku

Different Animal, Same Beast: PUMA Brings Romelu Lukaku and TheColorGrey Together to Create a Dope New Track

Continuing to build upon its "New Levels" campaign, PUMA facilitated an all-Belgian collaboration between football superstar Romelu Lukaku and hip-hop artist TheColorGrey to bring us an original new track. Fittingly...

Freestyler’s Playlist: The Young Dutch Champ, Jesse Marlet

Fresh off his first international win at Winterball in Italy, up-and-coming Dutch freestyler Jesse Marlet lays down some of the tracks that get him ready to roll. WINTERBALL CHAMPION 2017!!????...

Freestyler’s Playlist: LA Rising Star Lizzy Calderon

The power of music is unmistakeable, especially in the world of freestyle football. Our Freestyler's Playlist series takes a closer look at the music that motivates and fuels some...

Daniel Got Hits Holds Nothing Back on F2 Diss Track

Freestyler and rapper Daniel Got Hits has dropped a controversial diss track aimed at the ever-so-popular F2 Freestylers. While many freestylers have enjoyed the track's jabs at Jeremy Lynch, it isn't...
gucci mane

Finding the Perfect Name for a Gucci Mane-Owned Football Club

Gucci Mane claimed on social media that he bought a soccer team. He asked his followers to help think of a name and our Urban Pitch staff was ready with some answers.

Freestyler’s Playlist: Greece’s Katerina Karali

This week's Freestyler's Playlist comes by way of Greece from 21-year-old champion freestyler Katerina Karali. In 2014 Karali was Greek Female Freestyle Champion and has since ranked in the...
clem keym freestyle

Freestyler’s Playlist: Four-Time Doubles Routine World Champion Clem Keym Gets In His Creative Zone

In the summer of 2007, French freestyler Clem Keym's mother signed him up for a summer camp. What seemed like an innocuous move would change his life forever. It...
j cole

Exploring the Extensive Soccer Fandom of Rap Superstar J. Cole

While he may be known for his affinity for basketball, multi-platinum rapper J. Cole has love for the beautiful game as well. In his latest music video appearance with...
tom kentta

Tom Kentta’s Genre-Bending Freestyler’s Playlist Will Take You on a Wild Ride

With just three years of freestyle experience under his belt, Tom Kentta was able to finish runner-up in the 2016 Oceania finals. We take a look at the eclectic mix of tunes that gets Kentta going during his training sessions. And when we say eclectic, we're talking everywhere from metal to chill hip-hop instrumentals. 
feefa estilo de vida

‘Estilo De Vida’ is an Authentic, Barrier-Breaking Debut From LA Latin Trapper Feefa

Released on June 1, Feefa's debut album 'Estilo De Vida' takes you directly into the 29-year-old Angeleno's lifestyle, while also proving that not all bilingual rap in Los Angeles...

Freestyler’s Playlist: Australia’s Jordan Morrison is Coming For Your Titles

Originally from the Gold Coast of Australia, Queensland-born Jordan Morrison is just 18, and is rapidly climbing the rungs of freestyle with the hunger. With a first place finish in...
thiago saltori

Freestyler’s Playlist: One-of-a-Kind Brazilian Freestyle Veteran Thiago Saltori and the Elevating Power of Music

Last summer, we got to know one of freestyle's most unique characters, 32-year-old Thiago Saltori. Paired with his experiences traveling the world, the Brazilian freestyle veteran's studies in traditional Chinese...

Hip-Hop and the Beautiful Game: The Top 5 Star-Powered Rap and Football Collaborations

As the beautiful game explores and revisits its street origins, hip-hop and football appear to be speeding towards a headlong collision of music, artistry and combined creativity.
feefa

How Street Football Ignited the Creativity Behind Feefa’s Authentic Latin Trap Sound

Born and raised in South Central Los Angeles, Feefa's bilingual Latin trap sound stems from his youth days playing football in the streets of the City of Angels.  For LA...
adidas colors studios

Watch adidas and COLORS Studios Celebrate the Beautiful Game With Performances From Gunna, J.I.D., Not3s, and Lefa

adidas Football enlists music's top rising stars for a tribute to the Beautiful Game.

In His Own Words: Umar Dalati’s Freestyler’s Playlist

There’s a few things you’ll never find a freestyler without: a ball, a camera, and headphones (or a portable radio). The Freestyler's Playlist series features a new freestyler each...
adidas tango league

The adidas Tango League Surges Through LA With Boots, Kits, and World Cup Fever

In celebration of the recently-unveiled X18+ boot, adidas turned The Base LA into a creator's palace, featuring first-hand product testing, customized jersey stations, and of course, some of Los...
stix

Think Watts: Rapper and Producer Stix Is Here to Make an Impact on the World Beyond Music

Born and raised in Watts, California, Stix has been involved in the music industry for 16 years as a performing artist, producer, and song writer. Beyond his music, he...

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